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How to reduce the exhibition budget?

Time: 2013-12-16 17:22:31     
When you want to cut your exhibition budget, the first principle is what you want to keep.
Budget cuts show is a dilemma. Company management will only ask you to cut the budget, but what project the hold, what can they do not have a clear cuts or specific instructions. The responsibility is borne by the responsible for exhibitors,. This is not an easy thing, because if you made a wrong decision, may first can affect your work.
For different companies and exhibition, to decide which part of the budget cuts are different, and there is no a unified standard. When should decide what what to keep cutting, director of the manager would get into trouble, some project is must keep not to change, but what can sacrifice?
For some companies, party like the skirt hem is indispensable. For other companies, conference to establish and maintain customer relationship is a must, therefore, these are not cut. Press conference for some company is don't need a luxury, but for others, make the media constantly to keep an eye on the new products and services to the company is an important part of corporate strategy.
Regardless of the industry and the participation of the enterprise strategy, we can from the following some mature and what the budget law of the middle school, which is summarized from the many times of experiment and error of the important law of budget cuts.
Can cut down the budget before we discuss what charge must be spending, let's look at what cost cuts easily. There are several ways to choose from.
The scene of the 1. Try to reduce the cost of the gift exhibition managers may have to complain, but they will understand. Anyway, do you have with the gifts that the idea of "this person may not be our target customer", a former Intel company is responsible for the participation of experts think that he is from 1992 to 1992 the Intel exhibition project management. Intel company at the conference to present the cost of ranged from $5000 to $30000, especially in some large-scale exhibitions, such as: on the COMDEX. If your company like Intel to participate in more than 20 year exhibition and sends out the corresponding gift, it may save cost will reach six figures.
Even if you did not show so much, you can count on to save the cost of the gift aspects: according to a recent survey, gift is to improve the typical spending budget, often account for the exhibition 8-12% of the budget. When Intel to COMDEX show on gifts spent about $30000, accounts for 1.5% of the total expenses.
2. To reduce the cost of the booth cleaning services on a little booth, for example, 10 x 40 x 10 feet, 10 or 20 x 20 feet of the booth, are generally by the staff of the booth to do cleaning work. In some large booth, such as 40 x 50, 50 x 50 x 50 or 70 feet in the booth, there may be special cleaner to clean the garbage or waste. But experienced managers will demand cleaner at the booth of newly built to clean once, rather than have specialist cleaning every day. Because after the first day, booth cleaning job often becomes less. Some companies in the cost of cleaning a year can save $1800 to $10000 per show, and will not reduce the booth activity level.
3. Don't rent save dazzling bonsai plants, you can save $250 to $250. Some companies can save $5000 a year, the booth also won't appear not angry.
4. Booth short-ship telephone booth call can satisfy the need. Usually in a booth on a telephone line to cost $250, if less a few door phone can reduce a lot of cost. The advantage of the telephone is can make you less fewer employees without approval of long distance call.
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